Telco advertising at the local train station featuring new NOKIA smartphone with flat UI design. White on cherry-red. Nice.
This year I was fortunate enough to be granted a VET Development Centre Specialist Scholarship. Specialist Scholarships are available to non-teaching staff who wish to develop their skills, capability and professional standing within the VET system. Among the services provided by specialist staff are student support, student administration, human resources, learning design, records management, purchasing, learning resources, information technology, occupational health and safety and financial management. The Specialist Scholarship Program focuses on the professional development of non-teaching staff in the context of high level administrative and specialist tasks required of them by internal and external stakeholders.
How am I using my scholarship?
I’m using my Specialist Scholarship to attend the AR Studio Augmented Reality Camp (ARCamp) at the Inspire Centre, Canberra in May 2013. Attending ARCamp will give me the opportunity to develop my practical skills in designing and building augmented reality learning experiences; access to technology, equipment and expertise to prototype augmented reality concepts and evaluate augmented reality as a technology and then determine how it can be best applied to new and existing learning contexts.
By the completion of my scholarship in late 2013, my goal is to have developed a number of marker-based and location-based augmented reality experiences that can be used and then customised by trainers and learners inside the institute and those outside in the wider vocational education community. My goal is to develop these augmented reality experiences in conjunction with enthusiastic teaching staff and teaching centres to make sure the augmented experience accurately represents real workplace activities. The types of real workplace activities I’m currently exploring for augmented reality experiences include hazard/risk identification in the workplace, apply control measures to a hazard/risk in the workplace and fire drill training.
What have I been doing?
Recently, I’ve been researching tools that I can use to develop my augmented experiences. For the moment, I’ve decided to use Aurasma to create my marker-based experiences and Layar to create my location based experiences. During this time I’ve also been using my iPad and a booklet of AR markers on loan from a colleague to explore a number of different marker-based AR experiences.
My friend @timmmmyboy had a problem with his inbox. I tried to do something about it.
Mix tapes resurrected from the archive.
A classic TDK D90 tape from the archive. My recording of Fugazi performing on JJJ’s Live at the Wireless program in October 1991. The recording still sounds pretty good considering the poor quality portable stereo I used for recording.
Advertising taped to the footpath at pedestrian crossings is a common sight in areas of Busan such as Seomyeon that are frequented by youth, young people and university students. As a location for advertising it is ideal. It is one of the rare times busy pedestrians will stop, if only for a short time. That’s long enough to catch their eye with some brightly coloured paper. Placement on the footpath is also more likely to increase the potential for a pedestrian to view the advertisement as they gaze down at their smartphone. Accidental line of sight!
The outcome from this type of advertising is the large volume of waste paper. When not being replaced by a brighter more colourful campaign the advertisements quickly tear under the volume of pedestrian traffic.
Augmented advertising could reduce litter on the streets. It’s highly likely the intended audience for the advertising is using their smartphone while they’re walking. So why try to compete with their attention? Why not promote your materials within the platform? This method could reduce paper waste as well as increase opportunities for enhanced experiences such as directions to points of interest as well as sales/purchases.
Before I was repossesed to skate, I was prepossessed to skate. This is a more recent recording of my skateboarding activities prior to the repossession.