What can you learn from blog spam? You can learn that one famous sunglass manufacturer is alive and well and hasn’t been relegated to a sticker on the rear window of an Australian teenager’s car in 80s. You can also learn about two new golf clubs that are now available, a Japanese golfer and their preferred golf club manufacturer.

I don’t normally get the chance to read blog spam. It’s normally automatically placed directly into my blog’s spam queue ready to be trashed. This time they (the person or people who wrote the script or bot that was able to bypass my spam protection) must have done something different for the spam to be identified as a legitimate comment on my blog. Well played gents.

Besides learning about what’s being shilled by some potentially harmful website, I thought it (and an intense survey of spam over a period of time) could possibly suggest what’s in fashion or the must-have item or what potentially could be the next-big-thing in fashion. Simply, does spam act as some sort of social, fashion, event or even a lifestyle barometer for online purchases?

Does spam direct online purchases or reflect purchases? If so, how is it measured and then how is that information fed back into the spam generating machine and identified as a success? Is spam targeted and strategic? If so, how?

Someone’s business must be going okay financially for the spam racket to continue, even if it’s for a limited time. How do they do it? I’m curious!