Question 2.1: Design problem definition

The Question 2.1: Design problem definition homework for Week 2 of Design: Creation of Artifacts in Society required me to refine the definition of the design problem (my user experience gap from Week 1) using the five-whys methodology and then create a list of problem statements arranged from most general to most specific, with particular emphasis placed on the problem statement that may serve as my course project.

In what way might I…

  1. Make it easier for consumers to pay transport fares and access transport services
  2. *Reduce congestion at ticketing/pay-points (turnstiles/card readers) throughout the public transport network
  3. Reduce the need for additional hardware/cards/tags to facilitate payment
  4. Improve the public transport ticketing system experience
  5. Use consumers’ devices to facilitate payment/ticketing

The five whys (*for the nominated design problem definition) [BROAD]

  • Question: Why do I want to reduce congestion at ticketing/pay points (turnstiles/card readers) throughout the public transport network?
  • Answer: Because I want commuters to be able to access public transport services safely, comfortably and efficiently.
  • Question: Why do I want commuters to be able to access public transport services safely, comfortably and efficiently?
  • Answer: Because I want people to be able to move throughout the city and state without relying on a car
  • Question: Why do I want people to be able to move throughout the city and state without relying on a car?
  • Answer: Because not everyone can drive and I want people to go to school, tafe, uni and educate themselves
  • Question: Why do I want people to go to school, tafe, uni and educate themselves?
  • Answer: I want people to increase their knowledge and skills and increase their economic value to society
  • Question: Why do I want people to increase their knowledge and skills and increase their economic value to society? 
  • Answer: I want people to be able to work and provide for themselves and their families.

How might I… [FOCUSED]

  • How might I reduce congestion at ticketing/pay points (turnstiles/card readers) throughout the public transport network?
  • How might use technology to modify ticketing/payment and improve access to public transport?
  • *How might I use commuters’ own devices to enable ticketing/payment and access to public transport?
  • How might I augment existing ticketing/pay point infrastructure with new technology?
  • How might I improve existing ticketing/pay point infrastructure without creating another widget?

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